Apr 19, 2024  
2021-2022 UMass Dartmouth Undergraduate Catalog 
    
2021-2022 UMass Dartmouth Undergraduate Catalog [Archived Catalog]

MKT 432 - Sales Management

Credits 3
Lecture / 3 hours per week
Requirements: Prerequisite: MKT 311 (or MKT 211); CCB Business Majors only;
Sales programs are formulated and then implemented. This course deals with understanding the importance of these major responsibilities in an age of accelerating product complexity.
Graded